Advertising costs an average of 0.6 cents per impression, according to the advertising professional association — an unequalled value for a Marketing Department with a limited budget.
To calculate the true value of a promotion, you must consider the impressions per dollar. With this in mind, we have collected the most valuable promotional products to give you the confidence to order the next batch of trade fair giveaways.
Tote bags are essential promotional products that can help customers reduce the use of plastic bags at the grocery store or help them bring delicious picnics to the park. To ensure that your brand is widely accepted, carry a carrier bag with you no matter where you travel. For marketers, the most exciting thing about the tote bag is its cost performance: for every dollar spent, the average tote bag has 1000 impressions!
Our best-selling waterproof grocery tote bag is available in more than a dozen colors, so you can have an impact without spoiling the bank. Handbags produce nearly 7,000 impressions over their lifetime, so even a high-value natural canvas bag produces about 500 impressions for every dollar spent.
A standard promotional calendar averages 333 impressions per dollar – quite a high return! In addition, when someone USES a promotional day featuring your brand, you know that the product will remain visible for 12 months, which is longer than other popular promotional products.
An important part of any office or cubicle, desk accessories generate an average of 125 impressions per dollar, and each impression costs less than a penny. From mouse pads to business card holders, we offer a wide range of professional options that allow companies to enhance their brand image without spending too much money.
With nearly 3,000 impressions in their lifetime, promotional hats like hats and beans should be the number one choice for every marketer. Cater to your target audience by choosing and designing headwear that is stylish, trendy and weather-appropriate.
Promotional products were rated as the most cost-effective marketing techniques. Maximize the impression on your budget by investing in high-value promotional products that make every dollar count.